robert ritacca

Robert Ritacca

As a proven design leader, I have expertise in recruiting, developing and managing the performance of UX/UI Designers in agile environments. Over the last 12 years, I have overseen a diverse portfolio of multi-phase / multi-product design engagements for businesses across industries including; advertising, eCommerce, financial services, recruiting and health care.

Experience      Consultations

Experience

12
Years of total experience as a designer
8
Years of experience as a product designer
5
Years of management and leadership experience

Summary

Employment history

Senior Product Designer

I joined Meta in November of 2021, where I am currently building a multi-channel platform and service design program to help Meta engage with the best talent in the world. I lead product direction, roadmapping, visioning and maintain design ownership of key products that solve complex problems at scale. The output of my work allows me to ship enterprise tools used by thousands of daily active users, both internal and external to Meta.

Principal, Product Design Management

Devbridge (acquired by Cognizant Softvision Nasdaq 100, in 2021) is a technology consulting firm specialized in design and custom software development.

I joined in late 2017 as a Senior Product Designer and made significant contributions to several accounts including CIBC, Torstar and SCP-Health. As a result of my success, I was promoted to Product Design Manager and was given the opportunity to build a team of UX professionals in Toronto. I established agile design processes and played a key role shaping our design-led culture. In the coming years, I oversaw the design & delivery of several multi-year/multi-phase engagements.

In 2021, I was promoted to Principal where I was given the opportunity to expand my influence across the organization and take point on new business developments.

Senior Product Designer

Unata was an enterprise software provider (acquired by Instacart in 2018) that powered the eCommerce & digital experiences for major grocery chains.

I joined in early 2017 and was placed onto the Innovation team whose mission was to ideate and deliver on forward-thinking products. My most successful project was leading the discovery and design effort for implementing drop-shipping capabilities and mapping out a seamless experience for customers.

Senior Product Designer

AdParlor is an ad tech software provider (acquired by FluentNasdaq in 2019) that enables advertisers to launch and manage campaigns across Facebook, Instagram, Snapchat, LinkedIn, Youtube and TikTok.

I joined in late 2011 as a Graphic Designer and created compelling social media ads for clients such as Supercell, Starbucks and Amazon. I was also the lead designer of the AdParlor brand, include it’s logo and identity standards which is still in use to this day.

In 2014 I made the permanent career transition to UX/UI design as the company was investing heavily in developing an in-house SaaS social advertising platform. As a Product Designer, I led several key product development initiatives including shipping a robust design system and a public-facing ad mock-up generator.

Graphic Design, Web & Marketing Consultant

I joined in mid 2010 and saw through the design and development of Fengate’s corporate websites. In addition, I designed and executed collateral for P3 (Public + Private Partnerships) RFQ / RFP bid initiatives such as the Billy Bishop Pedestrian Tunnel and the Oakville Trafalgar Memorial Hospital.

Location
Education
HBA, Visual Culture & Communication
Certificate, Digital Communication
Certificate, Situational Leadership (SLII)

2020

Focus
  • Design direction
  • Strategic design thinking
  • Product visioning & roadmapping
  • Hiring & onboarding talent
  • Coaching & mentorship
  • Product delivery
  • Acquiring stakeholder alignment
  • Building design systems
  • Requirement gathering
Skills
  • User interface design
  • User experience design
  • Research & User testing
  • Situational leadership
  • Agile scrum workflows
  • Service design
  • Visual design
  • Photography
Tools

Contact

Feel free to connect with me with any of the methods you see here.

If you’re you’re a looking for in-depth advice or feedback, please refer to information regarding consultations.

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